How to Land an Interview: Add Online Comments


Chances are your prospective employer leverages the power of content marketing to draw in its audience. A plethora of companies have a blog on their website. Some write thought leadership papers and publish them online in niche forums or publications.

Scour the web for these articles.

Identify the ones where you can bring in your own ideas to amplify their central message then write something brilliant within these articles’ comment section.

Your goals are:

  1. To contribute to an idea that is coming from your prospective employer
  2. Make yourself known
  3. Start engaging with content that is within your area of expertise

The only way to gain an edge and land an interview is to strike a chord with a decision-maker and this is one way you can reach this goal.  At the same time, you can bring up this thought leadership engagement during the actual interview – how’s that for proof that you are passionate about your work and that employer?

PS: In the spirit of sharing easy to do items, I did not suggest that you write a full article. However, that’s a fantastic route too.

Interview Question: What would you rather do X or Y?



Interview Insights | Interview Question: What would you rather do X or Y?


This is a very frequent occurrence. A recruiter accepts your invite for a call. They start out by saying we don’t have any immediate openings. This is simply exploratory.  If after this call there is an opening then I will throw your name in the mix.

Does this sound familiar? Continue reading

How to Land Interviews: Do Your Homework




How to Land Interviews: Do Your Homework



You’ve submitted cover letters. You tailored your resume. You called the human resources manager directly and left messages yet you STILL have not landed an interview at your target company.

Go all in if you are committed to working for a specific company in a defined industry. Continue reading

Interview Insights | Interview Question: Where would you like to be in your career five years from now?


Interview Question: Where would you like to be in your career five years from now?

While this is a common question, the truth is that no one has a crystal ball.  Chances are that five years ago you wouldn’t have imagined being where you are today. So take this question with a grain of salt and be creative. Here’s how you can tackle this question tactfully. Continue reading

Four Ways to Confront the Challenges of a Change in Leadership




A client came to me recently after being with the same company for ten years. There was a change in leadership and she soon wondered where she was going to fit in or if her role would be valued. The insurance conglomerate then put her in charge of outsourcing her function. Panic set in as she, like many professionals, had lost touch with the job market and assumed she would be with the same company for many years.

Continue reading

Interview Insights | Interview Question: What other companies are you interviewing with?

Interview Insights: What other companies are you interviewing with?


Sometimes it’s out of curiosity that interviewers ask this question. Other times it’s a critical data point that taints their evaluation of your marketability. If you are interviewing with other companies then you can share this information if you are a junior to middle manager. If you are more senior then you might want to rethink your strategy. Continue reading

I want interviews




How long have you been looking for a job?

Do you feel like you are sending your documents off to a black hole?

Would you like to discuss your strategy and marketing materials?

Want to better understand why you never got that callback?

Chances are you are a few tweaks away from gathering interest. I’ll figure out and make those tweaks. Continue reading

I have interviews




Are you interviewing—meeting with executives, the board of directors, and cross-functional leaders?

Do you have a rich background yet find it hard to convincingly prioritize your experiences and articulate them in a crisp manner?

Would you like to role-play with an expert?


Here’s your chance to fully prepare in time for your next interview and feel more confident and ready to convince others why they should hire “You” and not “The Next Guy.”

I am creating a unique half-day VIP session focused on you!


We could focus on landing one job or multiple opportunities. It’s entirely up to you.

Here is how this program works

We’ll jump on Skype and discuss your greatest professional wins.

I’ll ask you the toughest questions you will be asked, taking into consideration the biggest potential reservation that a hiring manager may have regarding your candidacy.

  • Do you have 7 years of direct management experience and they want 12?
  • Are you not yet a certified financial planner, yet you are taking the exam soon?
  • Have you never worked on mobile campaigns, yet have a strong viewpoint on how to go about launching one?
  • Are you hesitant to say what you did during your time out of the job market?
  • Have reservations about using a prior boss as a reference?
  • Nervous about tackling the salary question because you’ve been underpaid for so many years?

I’ve helped clients tackle every single question you can possibly imagine since 1997.

You’ll learn tips and pointers to ensure that you are getting your key message across.

We will review your potential competitors and strategize on how to stand out.

You and I will partner for three intense hours to help you land a better opportunity.

This is meant to be an intense experience, dedicated to helping you master the art of interviewing.

To learn more, email me.

The investment is $997.

This program will run through the end of July.

However, it is limited to 10 participants.

What this program includes

We’ll review your 90-day plan or any document you intend to share.

You’ll share your draft answers to the questions you think will be toughest.

You will get clear frameworks to interview questions.

You will benefit from extensive problem-solving focused on addressing all of your biggest interviewing concerns.

You will gain access to an open forum where you can share anything and leverage an experienced sounding board.

You’ll know how to show that you are more than capable of handling any job.

You’ll have a one-on-one confidential experience.

Here’s a case study that will help you evaluate this investment:

Meet Amy, an HR team lead within a technology firm.

Here is what she has to say about partnering with me:

“I looked at my session with you as a very small price to pay for something that would pay off in the long run. When I came to you in 2013, I was unemployed and before that, I was being paid grossly under market value. Today in 2015, two jobs later, I’ve completely fast-tracked my career. Obviously, a better title and more pay are not the only ways to measure professional success, but they were important to me and I was pretty single-minded in pursuing them. If you cast it in this light, my investment with you has paid off quite literally 100 times over. We only spent 60 minutes on the phone but after that session, I have had the career confidence I needed to last years.”

More case studies.

How ready do you feel for your next interview?

Schedule your session today. Email


What to Expect During an HR Interview? – 5 Questions You’ll Be Asked During a Screening Interview

5 Questions You’ll Be Asked During a Screening Interview

Welcome to Career Outcomes Matter. I want to give you a free eBook to help you regain control of your career and a guide focused on helping you stand out.

In the meantime, here are a few ways we can partner and here are my results.  If you rather talk through these options and have me solve your biggest job search struggle then set-up a time.*

Screening interviews with human resources professionals are a crucial step to getting the job. A good or bad interview with HR will determine how far you go in the interviewing process, so it’s best to know what to expect and go in prepared.

As a career coach, I have worked with job candidates on how to answer the most common questions asked by HR. My mock interviews place clients in situations similar to ones they will actually face and prepare them to ace their interviews and land the job.

Let’s take a look at the five most common questions asked by HR during screening interviews and how you should approach them. Continue reading