How to Help a Close Friend Excel Again

How to Help a Close Friend Excel Again

December 12, 2016 Interviewing

You have that one friend or partner who you have seen unhappy in a career for way too long.

Whenever you get together and talk about life, he changes the subject or expresses his frustration over his boss, commute, team and salary, or just his career in general.

You know him well, and that is what makes matters difficult for you.

You’ve seen him overcome bigger obstacles in his life.

You’ve seen him thrive.

You know what he is capable of, which makes it hard to hear his complaints.

You’ve tried to help him in the past by reviewing his résumé or letting him know about suitable opportunities. However, nothing seems to motivate him to take meaningful actions.

You are looking for an expert who can work with your friend.

You want a coach who doesn’t dish out some touchy-feely mumbo jumbo, but instead meets a client precisely where they are and gets her hands dirty to help them execute on those résumés, LinkedIn updates, interview answers, career pivots, salary talks, etc…

Someone who will research her clients’ online presence and prepare them for coaching sessions…

Someone who will engage her clients with insightful questions based on industry trends and executive-level expectations…

A career coach who understands the pressures that global leaders face, especially those who own P/Ls and lead teams…

A strategic thinker who has helped clients land roles across functions within various industries, and all the way up to the C-suite—and with up-to-date experience doing so…

A proven career coach so fixated on helping her clients that she doesn’t count the minutes during sessions—in fact, she sometimes even loses track of time…

A coach with credibility who is trusted by top media outlet such as Forbes, The US News & World Report, The Wall Street Journal, Money Magazine, Social Media Week, Ladders, Business Insider, Psychology Today, LinkedIn, Fox Business News, and the Society for Human Resources Management (SHRM)…

A coach who will dedicate herself to your friend’s success in 2017 because that is what she has done for every one of her clients.

If you know that you will be hearing the same career concerns from your friend this holiday season, know that there is something you can do about it.

Show your friend that you are willing to invest in his success by gifting him a career-changing, 45-minute Skype session with a trusted job-interview coach this holiday season.

Side note: Studies show that once someone we admire invests in us, we are more willing (and feel a responsibility) to exceed their expectations to show them that they made a great investment.

This gift card purchase is the single biggest step you can take to invest in your friend this holiday season… and just in time for a productive and life-changing 2017!

You have 3 gift card options

You can choose from any of these three gift card options now through 12/15 by 11:59 PM EST at a $200 discount rate.

Each gift card can be exchanged for a 45-minute session with me. However, please keep in mind that, though I commit myself 100 percent to all sessions, the prices vary because some options deliver on higher-value career aspirations—these goals are more aggressive, so you end up getting higher-value outputs.

Let me explain.


OPTION 1 – You can start your friend off with the Job-Search Accelerator Session.

Job Search Accelerator

If you know that your friend has not polished his résumé or kept up with his LinkedIn profile in years, then this is the best way you can help be part of his career success.

This gift card is also your best option if you know that your friend needs a job-search plan he can follow during 2017 so that he can be productive and effective in achieving his goals.

When you buy the 45-Minute Job-Search Accelerator Session, your friend has a choice in how he would like to use our 45 minutes together. After you purchase the single session, your friend selects from any of these three options for himself.

Topic 1 – Get Organized and Plan Out a More Effective Job Search

  • Get the direction you need to land a job in 2017
  • Organize your efforts with a proven expert and grab a done-for-you template to track said efforts
  • During this 45-minute laser-focused Skype session, we’ll review your progress and prioritize what you’ll need to get noticed

Topic 2 – Learn How to Use LinkedIn More Strategically

  • Go from a summary filled with keywords to one that will grab the attention of top recruiters from around the world
  • Uncover the best accomplishments to highlight in this most-read portion of your profile and have access to sample profiles that have worked for executives
  • Figure out when and how to tweak this increasingly important platform during a 45-minute Skype session

Topic 3 – Get Your Résumé Ready for 2017

  • Have your résumé evaluated by a coach who has revamped résumés for the C-suite
  • Figure out what you need to update to land the interviews you deserve and review templates that will help you stop second-guessing yourself
  • Gather the guidance you’ll need to make the most impactful changes during a 45-minute Skype session

Don’t worry, once you make the purchase you’ll have everything you need to email/print for your friend and to gift whenever you’d like. Your order will include a welcome letter, a complete set of instructions outlining all the next steps, and the gift-certificate PDF you’ll be able to provide to the recipient.

Buy the 45-Minute Job-Search Accelerator Session Now for Your Friend (Or for Yourself) – Sale Price at $195 / Retail Price at $395


OPTION 2 – You can start your friend with the Branding Session.

Branding Session

This is your best option if you know that your friend has already secured interviews but has not gotten the types of desirable offers that would make him say yes or jump ship.

Additionally, he could use this 45-minute coaching experience if you’ve looked at his résumé and saw nothing wrong with it, or you have full confidence that he can figure out how to organize his job-search efforts. With this option, I’ll use my intensive mock interview to focus on his elevator pitch and evaluate how he can stand out among his peers by thinking about his brand or how he can extend his networking efforts.

When you purchase this Branding Session, your friend will have a choice on how he’ll want to use our 45 minutes together.

Topic 1 – Partner with an Interview Expert and Never Be at a Loss for Words Again

  • Practice your answers to the toughest interview questions
  • Figure out how to approach your stickiest situations, potential lay-off history, or weaknesses, and receive the “Interview-Strategy Playbook for Corporate Olympians” eBook
  • After this 45-minute, laser-focused session, you’ll be able to go into your next job interview knowing what awaits you

Topic 2 – Figure Out How to Rebrand Yourself/Pivot into a New Career

  • Do a better job of selling yourself into a new role
  • Identify and sell your most marketable, transferable skills by using the Branding Filter© that billion-dollar brands have used for years. You’ll come to love to sell yourself
  • Discover the best resources that you must tap into in order to make your move during a 45-minute Skype session

Topic 3 – Dust Off Your Networking Skills

  • Spend time with an expert practicing your elevator pitch and learning the art of asking for what you want
  • Learn how to ignite a professional network, even if it’s been a long time. Plus, you’ll receive a powerful tool that will help you figure out who your most valuable contacts would be, expediting any job hunt
  • Pick up the strategies that you’ll need to get value out of every networking conversation during this 45-minute virtual session

Don’t worry, once you make the purchase you’ll have everything you need to email/print for your friend and to gift whenever you’d like. Your order will include a welcome letter, a complete set of instructions outlining all the next steps, and the gift-certificate PDF you’ll be able to provide to the recipient.

Buy the 45-Minute Branding Session Now for Your Friend (Or for Yourself) – Sale Price at $295 / Retail Price at $495


OPTION 3 – You can start your friend with the Salary-Negotiations Session

salary negotiation

Consider this gift card for your friend if you know he won’t be quitting in 2017 because he loves his company or, frankly, it would take too much effort to leave—though he still keeps hinting at how he is underpaid or overworked.

Alternatively, if you know that your friend has worked with one company for quite some time and you suspect that he is not being paid market value, then look no further: this is the gift experience that comes with an ROI, a boost of confidence, and a salary-negotiation strategy.

When you purchase this salary-negotiation session, I will help your friend build his case for why he deserves a salary boost in 2017. You don’t need to know how much your friend makes—this information and anything my clients and I discuss are all confidential. This gift keeps on giving because after this session, the recipient will be able to:

  • Take the emotions out of salary negotiations and make his or her business case for a higher salary
  • Confidently use the insights from the salary tool that I use most often with my six-figure clients (I’ll run some diagnostics before we jump on Skype to ground our conversation in real numbers to see just how much more he or she should seek)
  • Identify the ways in which he or she plans to more than carry his or her desired salary
  • Sell-in the benefits for the employer in hiring him or her at the rate that he or she deserves

Again, don’t worry. Once you make the purchase you’ll have everything you need to email/print for your friend and to gift whenever you’d like. Your order will include a welcome letter, a complete set of instructions outlining all the next steps, and the gift-certificate PDF you’ll be able to provide to the recipient.

Buy the 45-Minute Salary-Negotiation Session Now for Your Friend (Or for Yourself) Sale Price – $495 / Retail Price $695

With this purchase, you aren’t just buying a simple 45-minute Skype call—you’re buying strategic guidance for your career aspirations that has been honed after years of experience coaching folks at the top of their game. Given this factor, the sessions are being offered at a very deep discount.

For instance, when you think exclusively about the salary negotiation option, my promise is to not only help your friend figure out his business case for asking a higher rate today, but also giving him the skills he’ll need to defend his salary expectations for years to come.

My approach isn’t about putting a Band-Aid solution on challenges—it’s about developing applicable skill sets that people can immediately and effectively put to use in landing their dream roles again and again.

Give your friend a thoughtful gift that shows him you are committed to his success. You’ve seen him thrive before and you know he can thrive once more, so let him see that he has your vote of full confidence.

Though if your “friend” just happens to be yourself, don’t worry—I’ll keep that secret between us. Let’s make 2017 your best year yet!


Purchase your gift cards now through 12/15 by 11:59pm EST at a $200 discount rate. Side note: no coupon needed. The prices have already been chopped.


Prices will increase thereafter. You can purchase an unlimited number of gift cards today. Feel free to mix and match the best gift card combinations for your friend.

About the author

Melissa Llarena: is the CEO and career coach behind Career Outcomes Matter. Her craft is coaching top executives on how to dissect and deliver the perfect job interview. Her client base includes US-based as well as international business leaders with 15-plus years of experience who are undeniably really good at what they do yet simply want a strategic partner who can quickly fully understand their tangible and intangible contributions to effectively scale up their interviewing skills for the toughest interviews. Click to gain instant access to her 20-page interview preparation kit to gain an edge then schedule a phone call to see how she’d leverage her most powerful insights based on your unique situation -- all in time for your next interview.